Hello! I'm Matthew
I'm a sales and marketing professional with a passion for digital marketing, business development and event planning. In my free time, I love to travel. I've visited several US states and have also traveled overseas. I enjoy learning about the history of the region and getting to know its people and its gastronomy. I'm definitly a "foodie" and like to cook.
Matthew L Berard
Marketing Professional
401-275-3762
Email:
Address:
41 Shirley Drive
Cumberland, RI 02864
Date of Birth:
September 3rd, 1992
Phone:
EXPERIENCE
2021-Present
SKETCHERS
Assistant Store Manager
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Provided exceptional customer service and worked with sales associates to meet and exceed sales goals.
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Onboarded and trained new employees on proper policies and procedures.
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Managed sales team members and delegated tasks as need to ensure cohesiveness and efficiency.
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Worked with the store manage to implement and maintain visual merchandising, to dreive sales and create an excejption custome experience.
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Oversaw new product receiving and conducted inventory audits as needed.
2015-2021
Sales Supervisor
US POLO ASSN.
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Led and motivated sales team members tomeet and exceed sales goals.
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Assisted in training new employees to ensure they were properly onboarded and trained in company policies and procedures.
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Executed visual merchandising with meticulous attention to detail, resulting in a visually appealing store layout.
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Demonstrated proficiency in inventory management, including inventory tracking.
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Contributed to the successful opening and closing of stores, ensuring all tasks were completed on time and to companh standards.
2020-2020
Business Development Representative
COLLETTE TRAVEL
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Business to Business Sales
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Identify and contact qualified affinity groups to gauge interest in group travel.
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Set appointments for these identified affinity groups to meet with local business development managers.
EDUCATION
2021-2023
Master's Degree
DIGITAL MARKETING
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Use digital and social media to inform decision-making
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Analyze and interpret data to align marketing plans to strategic goals
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Maximize opportunities by applying marketing theory and practices
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Develop international marketing strategies that comply with ethical practices
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Manage a brand to ensure the creation, capture and delivery of value
2010-2018
Bachelor's Degree
2023-2023
Certifications
UNIVERSITY of RHODE ISLAND
Bachelor's in Communication and Media Studies
INBOUND MARKETING - HUBSPOT ACADEMY
Inbound Marketing - HubSpot Academy Issued Jan 2023 - Expires Feb 2024
310ab1961775415793eb3d0a7d3a1793
INBOUND - HUBSPOT ACADEMY
Inbound - HubSpot Academy Issued Jan 2023 - Expires Feb 2025 17670a7fcca94b0bb4359dec372f943c
GOOGLE ANALYTICS INDIVIDUAL QUALIFICATION-Google Digital Academy (Skillshop)
Issued Apr 2023 - Expires Apr 2024
Skills
Business Analysis • Marketing Strategy • Market Research • Digital Marketing • Marketing Analytics • Social Media Management • Business Communications • Customer Service • Web Content Writing • Event Management • Fluent in Portuguese
ADDITIONAL SKILLS
Microsoft ExCel
Microsoft Word
Power Point - Proficient
Google Docs
YouTube